The Media Rating Council extended DoubleVerify’s accreditations to include its impression and viewability measurement and reporting for display and video ads on Facebook and Instagram.
DoubleVerify Gets MRC Accreditation for Facebook, Instagram Impression, Viewability Measurement
It marks the first time this has been done for a platform with the social network’s scale
DoubleVerify first received MRC accreditation in February 2013
DoubleVerify
