Index Exchange Is Taking LiveRamp’s Cookie-less Identity Product Global

IdentityLink’s expansion comes as the industry looks for third-party cookie alternatives

The two companies announced their domestic integration last April. Index Exchange, LiveRamp, Unsplash

Index Exchange is the first supply-side platform to take LiveRamp’s cookie-less identity product global.

@andrewblustein Andrew Blustein is a programmatic reporter at Adweek.