No Matter How You Pronounce It, Jif Is a Kitchen Staple—Especially for Choosy Moms


One of the more colorful moments in the world of tech took place in 2013 when Steve Wilhite rose from his seat in New York’s Cipriani Wall Street to accept […]

The Founder of Recess Isn’t Just Selling Another CBD Beverage. He’s ‘Designing Feelings’

I'm With the Brand

Ben Witte on PR over influencers, regulations and the future on I'm With the Brand.

google shopping cart icon

Can Google Win Back the Market Share It Lost to Amazon?


It's possible, but Amazon has a big lead in shopping.

Authentic Brands’ Sparc Inks Stalking Horse Agreement for Brooks Brothers

Data & Insights

Brooks Brothers joins a list of acquisitions in recent months by Authentic Brands that includes Barneys New York and Forever 21.

computer and tablet with "E-Learning" text displayed

Back-to-School Spending Projected to Break Records, but Consumers Are Shifting What They Buy


They're expecting to spend more on computers and less on clothes this fall.

Amazon Scout in Atlanta

Amazon’s Scout Delivery Bot Expands Its Contact-Free Footprint


Customers in 2 more states will see the self-driving device.

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Ascena Retail Group Files Bankruptcy, Citing Covid-19 as the Main Culprit

Adapting to Crisis

Ascena plans to reduce debt by $1 billion and close stores while under bankruptcy protection.