GM CMO Deborah Wahl and Lilly Singh spoke about the future of the automotive industry and the changing demographics of car buyersYouTube

Snap: 90M North American Sports Fans Are on Snapchat

Social Marketing

Snapchatters are more engaged on their phones during live games than non-users.


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AT&T Fiber Drafts Kevin Garnett to Poke Fun at Slow Web Connections

Social Marketing

Critical Mass, BBDO LA worked on the campaign.

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‘Be the Presidente’ Campaign Celebrates Leaders in Latinx Culture

Diversity, Equity and Inclusion

Baseball legend Alex Rodriguez started it off with a hero video.

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MLB Plays the Social Platform Field During All-Star Week

Sports Marketing

The league detailed initiatives on Facebook, Instagram, TikTok Twitch, Twitter, YouTube.

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Remixed Yacht Rock Classics Provide the Soundtrack for Baskin-Robbins’ New Offering

Audio & Podcasting

DJ Ian Asher reimagined ‘This Is It,’ ‘Brandy (You’re a Fine Girl)’ for the release of Creature Creations Into the Sea.

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Instagram Shop: How to Hide a Product From Your Feed

Ecommerce

Users can stop seeing items they're not interested in

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Instagram Shop: How to Remove a Product From Your Wishlist

Ecommerce

Users can delete items they're no longer interested in

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In Clubhouse, Authenticated Ventures’ James Andrews Found Community and Promise for Creators

Social Media Week

Andrews applied lessons that he learned building community on platforms like MySpace, Facebook, and Slack.

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Messenger From Facebook, Instagram Suit Up for Space Jam: A New Legacy

Chat & Messaging

Users of both apps can add a chat theme, while a 360-degree background is available for the messaging app.

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BEN Group’s Ricky Ray Butler on Why Art Needs Automation to Thrive

Social Media Week

'Art preserves history, culture, data. It’s a medium we learn from to have a better future.'

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Instagram Shop: How to View Your Wishlist

Ecommerce

Users can browse every item they've favorited.

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Embracing Creator Voices for Brand Success With Whalar and AT&T

Social Media Week

Aligning that voiced trust and appreciation with creative freedom yields effective content.

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Inmar Intelligence on Influencers Being Vital to a Social Commerce Strategy

Social Media Week

Creators can have a powerful and varied impact across the many platforms they may inhabit.

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Kraft Heinz, Twisted, Whisk Get the Jump on TikTok Jump

Food & Beverage

The feature enables creators to add mini-programs and services from third-party providers to their videos.

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Hollister Featured in Snap Original Lago Vista

Fashion & Apparel

The apparel brand teamed up with Snap Inc. on custom commercials, AR lenses.

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Snap, Foresight Factory Look at Post-Pandemic Shopping in the US

Ecommerce

35% of U.S. consumers would make it a point to visit a store where interactive virtual services were available.