Now more than ever, marketers are tasked with maximizing the efficiency and performance of every single media dollar they spend. There is no room for slip-ups or “oops.” To help marketers navigate this new, high-stakes environment, Verizon Media created a series of videos to educate current and future partners.
“The goal of the series is simple, it’s to provide tangible, actionable insights to help you navigate the new landscape,” says Vijay Rao, VP and Head of Platforms and Sales Strategy at Verizon Media in the above video.
From understanding customers in times of flux to focusing even more on performance, Rao and his team dive deep into the things you need to know to move your business forward during these difficult times. Check out the complete series here.