The CW’s annual superhero crossover won’t occur until November or December, but the network is already teaming up some of those legendary characters in the fall: Batwoman and Supergirl will air together on Sundays, while The Flash and Arrow are paired on Tuesdays.
The network released its 2019-20 schedule—which includes two new dramas in the fall, with one more poised for midseason—on Thursday morning, shortly before its upfront at New York City Center.
The CW opened up another night of prime-time programming last year when it expanded to six nights for the first time since 2009, which gave advertisers even more inventory to target the network’s younger demo compared to the other broadcasters.
Ad sales chief Rob Tuck told Adweek earlier this week that the network will benefit from being the most stable company at upfronts week.
This fall, “we have scripted programming in every time period, all 12 hours. No other network can claim that,” The CW president Mark Pedowitz told reporters this morning.
This fall, Monday opens with relocated football drama All American, leading into Black Lightning.
The Flash, which The CW said is its biggest multiplatform hit, kicks off Tuesdays, followed by Arrow, which is returning for its eighth and final season.
Riverdale stays put on Wednesdays at 8, where it will be paired with a new version of Nancy Drew, which the network called a “suspenseful, supernatural reboot of the iconic detective.” Pedowitz said that both shows have “similar tones and styles,” which made them a natural pairing.
“You have never seen Nancy Drew like this,” Pedowitz told buyers from the upfront stage, before introducing the supernatural-tinged trailer.
Supernatural, which is ending next year after Season 15, is airing on Thursday, leading into Legacies.
Charmed, which aired on Sundays this season, shifts to Friday, where it will be paired with Dynasty.
The CW doesn’t program on Saturdays, but caps the week on Sundays with its two female superhero series: Batwoman, starring Ruby Rose—who was introduced during last year’s annual superhero crossover—and Supergirl.
“Launching Sunday was a big success for us last year. We see even more upside with the addition of Batwoman,” said Pedowitz.
Riverdale spinoff Katy Keene, starring Lucy Hale and based on the Archie Comics characters, will be held for midseason.
The network brought back 14 series from last season, including all five freshman shows, even though several of them had low linear ratings. However, “we look at how shows perform on a multiplatform viewership basis,” and not just C7, said Pedowitz. There are other factors as well, including the show’s creative direction, critical attention and social buzz.
Even though many buyers are running on fumes as they neared the upfronts week finish line, they responded enthusiastically to all three of The CW’s new trailers.
The Jonas Brothers kicked off Thursday’s presentation—to the loudest screams heard from an upfront audience this week— by performing their new singles “Sucker” and “Cool.”
“These new and returning series will help shape the future of The CW,” Pedowitz said as he wrapped up the presentation.
The CW FALL 2019-20 SCHEDULE
(New programs in ALL CAPS)
8-9 p.m. — All American (new time slot)
9-10 p.m. — Black Lightning
8-9 p.m. — The Flash
9-10 p.m. — Arrow (new time slot)
8-9 p.m. — Riverdale
9-10 p.m. — NANCY DREW
8-9 p.m. — Supernatural
9-10 p.m. — Legacies
8-9 p.m. — Charmed (new time slot)
9-10 p.m. — Dynasty (new time slot)
8-9 p.m. — BATWOMAN
9-10 p.m. — Supergirl (new time slot)
DC’s Legends of Tomorrow, In the Dark, KATY KEENE, The 100, Roswell, New Mexico